Ice Surge alcohol

We’ve all been there. It’s Saturday night, the bar is crowded and all you want is a round of shots for your friends. We usually order something simple like whiskey or a flavored vodka because we don’t want to sit around while the bartender mixes up something fancy, but a recent trend has changed that. Pourable shots have started to appear in our bars and liquor stores and now Beam is adding another option to our premixed shots list.


Ice Surge debuted last week as a ready to drink liqueur that’s meant for you to pour and shoot. The shots come in two fruity flavors: Tropical Freeze and Berry Blizzard. Tropical Freeze is infused with a pineapple and mango flavor while Berry Blizzard combines raspberry, blackberry and acai together. But they’re not just any shot. Both flavors of Ice Surge have a unique cooling sensation that hits after you shoot the booze and leave a minty cool taste in your mouth. Our first thought is reminiscent of swallowing mouthwash but we’d have to give Ice Surge a try to confirm.


Like we said, Ice Surge was created to shoot. But at 35% ABV, how are these any different from a flavored vodka shot? Sure you don’t get the cooling sensation but do we really want to experience fruit and mint in the same drink? We don’t know about you but the only mint we like in a cocktail comes in mojito form. For a few dollars less and the same fruit flavor you could shoot something like Raspberry Pinnacle (and chase it with a piece of gum).


The two flavors are available now at 70 proof. Look for the faux icy packaging in the next coming weeks at $16.99 a bottle.


Have you tried Ice Surge? Was the “pourable” factor worth it or was this a fruit filled minty gimmick? Let us know what you thought of the icy cool shot below.