Coming Soon: Ultra 19th Hole Light Tea and Lemonade

Our Stories January 10, 2012 No Comments.

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This just in: Anheuser-Busch will launch a new Michelob Ultra line extension across the U.S. next April called Ultra 19th Hole Light Tea and Lemonade.


Described as a “light alcohol beverage,” the 4%-abv beverage has 140 calories per can. It’s designed to contend in the fast-rising hard teas and lemonade category, which saw sales increase 54% in 2010, according to ABI.


Some reviewers say, “Ewww.” Others say, “Hooray.” Which camp are you in?



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