Summer is officially two, short months away. And the perfect beer for summer? Corona Extra. Obviously. Even their VP of marketing knows: “When you think of summer, you think Corona. Popping off the cap and dropping in a lime, instantly transports you to that care-free-state-of-mind no matter where you are. No one does summer like Corona, and we think this is the perfect way to capture the essence of what the brand means to our consumers.”read more
Despite the fact that we’re all more alike than we’d like to admit, we get a surreal amount of gratification when we think we’re part of something the majority of our constituents aren’t. It makes us cool, different, unique and totally alternative. It could be the music we listen to, our taste in television, our style, lifestyle choices, etc. It can even come down to, and you guessed it, the type of alcohol we drink. It’s from our desire for individuality that craft beers were born from.read more
Well, it’s official. Dreams really do come true.
“Beereal” (cereal + beer) is a THING. And a lot of breweries are jumping on the bandwagon. Most recently, Somerville Brewing Company of Massachusetts has collided your childhood and adulthood into one little can. They just released ‘Saturday Morning’, a Belgian-style ale that’s made using Cap’n Crunch’s Crunch Berries. Yeah- you read that correctly.read more
Happy National Beer Day! Instead of doing the boring, expected plug to drink your favorite beer today, we decided to do something a little different. Let’s celebrate with a nice cold boilermaker. For those of you wondering what the hell a boilermaker is, it’s a delicious pairing of a cold beer and a shot of whiskey.read more
After three whole days without college basketball (you don’t count, NIT), the NCAA Tournament finally resumes tomorrow with the Sweet 16.
Since we know you’re going to be watching at a bar, we’re doing you the favor of suggesting the beer to pair with whatever team you’re rooting for. Goooo beer!read more
If you’re like us you like to stay in the loop when it comes to the beer world. Especially when it comes to everyone’s favorite summer beer, Corona. The latests in booze news is Corona Light’s new look. They launched their new packaging last week, just in time for the summer season.read more
Seasonal beers are great.
Picture yourself at a summer barbecue — you’re washing down grilled meats with a refreshing kolsch or fruit beer. In the fall, you’re tailgating with an Oktoberfest or pumpkin brew. A few months later, you toast the holidays with spiced winter warmers and stouts as dark as a December night.read more
On my honor, I will try, to pair beer with my Girl Scout cookies.
The girl scots promote compassion, courage, confidence, and cookies.
If you’re lucky, around this time every year, a parent in your office puts one of those blessed cookie order forms in a communal area at work. And you, depending on how hungry you are at the time, order 2-25 boxes of Thin Mints, Samoas, and Peanut Butter Patties. (Don’t worry. If you missed the boat, or the parents of you office make their kids actually sell the cookies themselves, you can still order them here).read more
St. Patrick’s Day is one of our favorite holiday. It gives us a great reason to celebrate what brings us together (drinking, that is). Guinness is synonymous with this day and it’s time to show that St. Patrick’s Day can bring out the best in all of us.read more