Category Archives: Spirits

The End of the World

Spirits / March 17, 2017 / No Comments.

You know the whole, live every like it’s your last, mantra that is supposed to make you live in the moment and take chances? Well I think we can all agree that a couple of shots of tequila can make taking those chances a lot easier. Jose Cuervo thinks so too.

CP+B and Jose Cuervo have released a new...
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Know Your Booze: Fernet

Spirits / March 15, 2017 / No Comments.

FernetEvery so often, I find myself at a fancy (read “shirts and shoes required”) drinking establishment. On a few such occasions, I noticed something: Without fail, a spirit called Fernet shows up on these hip joints’ cocktail lists.

Fer-wut? Let’s find...
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Vodka By Channing Tatum

Spirits / February 20, 2017 / No Comments.

Screen Shot 2017-02-17 at 1.16.04 PMFor all of our readers, both ladies and gents alike, we know Channing Tatum has made you swoon at one time or another. Magic Mike might’ve been a flop of a movie (yet impossible...
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Absolut Redemption

Spirits / February 7, 2017 / No Comments.

After last week’s underwhelming announcement that Absolut’s new flavor is LIME, the vodka company goes and totally redeems themselves.

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According to 9Finance, Absolut is currently hiring… a professional drinker. AKA a new “billion dollar nose” to replace Per Hermansson, Absolut’s current taster...
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Absolut…

Spirits / January 31, 2017 / No Comments.

Absolut… Lime? Like, really? After 4 years of Absolut nothing we get Absolut Lime?

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In case you haven’t heard, Absolut just released its first new favored vodka in four years, Absolut Lime. After Absolut flavors like Hibiskus, Elyx, and Kurant, one would think that their next flavor would be...
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NYC Whiskey Adventure

Spirits / November 25, 2016 / No Comments.

giphyNew York is a city that has so much to offer, including lots and lots of whiskey. If that is your go-to-drink, then this post is for you. Here’s the perfect itinerary if you’re in town for a...
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Ketel One: It Has To Be Perfect

Spirits / November 19, 2016 / No Comments.

Ketel One has to be perfect.

In a new ad campaign, Ketel One is trying to reach out to millennials. A bit of history is brought into the limelight for the Dutch vodka brand through a series of whacky “training videos.” “Millennial consumers are looking for brands that have authentic stories and substance,”...
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Japanese Whiskey Shortage

Spirits / November 12, 2016 / No Comments.

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Okay – take a deep breath and sit down. We’re not trying to ruin your day, but in the next ten years, you might feel a fraction of a fraction of the repercussions of this upset.

Here it goes. The supply of Beam Suntory’s Japanese whisky may struggle to...
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