According to us, these are the best booze campaigns of all time.
Gold: Dos Equis “The Most Interesting Man In The World” Campaign
The copy is *kisses fingers like an Italian chef* perfection. The grainy visuals are a thing of beauty. And the idea became a meme for God sakes. If that doesn’t scream “success” we don’t know what does.
Most Favorite Lines:
- He gave his father “The Talk.”
- Sharks have a week dedicated to him.
- His business card says, “I’ll call you.”
Silver: Corona “Find Your Beach” Print Campaign
The ads are simple, and simple is the idea. You can tell that “Find Your Beach” is one of those campaigns that the creative team kept stripping things out of until it was the minimalistic masterpiece we know today.
Most Favorites Ads:
That time they had the balls to use a 4 word headline:
That time they had the balls to use a 2 word headline and nudity:
That time they went inside baseball. And used a 2 word headline:
Bronze: Jameson “John Jameson” Commercial Campaign
This commercial must have cost a fortune to make, extras, color, and CG galore. But it sure is pretty. On top of good looks, it’s got that perfectly straight VO coupled with the visuals that you don’t expect. Overall, the commercial is dope as hell and we just like watching it.
Most Favorite Spot: