Sean “Diddy” Combs—already a player in the spirits industry through his partnership on Ciroc vodka—says he will likely enter the Tequila category within the next year. Combs told E! Online he’s been making frequent trips to Mexico to find a potential Tequila brand with whom to partner. “In the next year, you will probably see me going toe to toe with (Patrón),” Combs said. We can hardly wait.